SPX Flow’s Lightnin Improves Sales with eCommerce and CPQ
For SPX FLOW's Lightnin, manual configure, price, quote methods were costing far too much time, money, and resulted in errors that delayed sales and shipments – ultimately hindering customer service. But with the right tools and training, Lightnin transformed their service and sales operations. Lightnin provides industrial fluid mixers and agitators to a wide range of companies with diverse applications, and they manufacture a large catalog of products, from standardized portable mixers to complex, engineered-to-order heavy industrial mixers.
Products that require extensive design and engineering efforts are often difficult to properly select, configure, propose, and convert to sales orders. In Lightnin’s case, the sales force often had to rely on back-office experts who used manual processes to select, mechanically check, and configure the product offerings.
Click below to learn more about Lightnin’s partnership with eLogic to launch a platform solution, called SPX eSales, a web-enabled Sales Portal that empowered manufacturing representatives and application engineers across the globe with quote generation tools, drawing submissions, and sales orders on behalf of customers that reduced quote times by 80% and improved accuracy by 90%.
To learn more, click here to take read their full story on our website.