• eLogic

Lincoln Electric Optimizes their Sales & Quoting Processes


Lincoln Electric is a multi-national company with over $3 billion in annual revenue and more than 10,000 employees that design, develop, and manufacture arc welding products, robotic arc-welding systems, plasma and oxyfuel cutting equipment, and have a leading global position in the brazing and soldering alloy markets. Prior to working with eLogic, Lincoln Electric’s sales and engineering teams had a completely manual process to create customer quotes. They needed a way to create consistency & efficiency in their quoting process.


Click below to see how a multi-level Variant Configuration (VC) model in SAP supports the complex requirements from the engineering and sales teams, as well as a Price Procedure based on complex cost/margin requirements grants the internal sales team greater flexibility in defining margins based on categories of features.


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